Details for PROMOTION--JOURNAL GAZETTE - Ad from 2019-02-12

Shop Local

“Fresh food, great prices and
friendly helpful people.”
“Excellent food, and friendly service.
very family oriented which I LOVE.”

Watch our community grow and thrive!

Small businesses pay sales taxes to the city and county the business is in. This benefits public
schools, parks, roads and sidewalks. This also funds public service workers like firefighters.

WHY

LOCAL

70%
MORE

BUY
LOCAL?

ACTIVITY

per sq. ft. than big box retail.

GENERATES

$ 100
at an Independent Business

$

LOCAL ECONOMIC

-Actual reviews from our local businesses.
Money spent at a
local business

Spending

BUSINESS
generates

“Honestly, the best customer service
and the most adorable clothing ever!!!!”

=

3.5X
MORE
WEALTH

LOCAL

for the local
economy compared
to money spent
at a chain-owned
business.

68

If every family in the
U.S. spent an

EXTRA $10
A MONTH

At a locally owned, independent
business instead of a national chain

OVER $9.3 BILLION
would be directly returned
to our economy.
economy

BIG BOX

in Local economic activity

Positive Effects

A

community’s local businesses are often what write the town’s history, initiate and maintain traditions and give a community its
special characteristics. Shopping local also creates a positive ripple effect throughout the entire community. Read on to find out how.

YOUR MONEY SUPPORTSYOUR COMMUNITY
When you spend local, itstays local. It pays
local workers, who send their children to local
schools and pay mortgages on homes in the
community. Every American worker also pays taxes
on money earned in the United States, which is
then used to fund education, agriculture, social
programs and business. It is a circulation of
money that is crucial to a community’s success.
Not convinced? Consider this: According to the
Andersonville Study of Retail Economics, shopping
local generates 70 percent more local economic
activity per square foot than their big box store

counterparts.
YOUR MONEY SUPPORTS YOUR NEIGHBOR
Small businesses are run by your neighbors
and they employ our neighbors. According to the
U.S. Chamber of Commerce, 67 percent of jobs in
the United States come from small businesses.
By sticking local, your money is actually working
overtime. Your dollars are getting you the things
you need but they also work to get your neighbors
the things that they need. You might find that the
sticker price of an item at a local business is a
little higher at times, but before you hesitate,
remember that your dollar is working harder, too.

YOU GET TO KNOW YOUR COMMUNITY
Think about how quality customer service
makes you feel. You are more likely to receive
great customer service at a locally owned shop
than at a big box chain. Local shops are deeply
invested in your experience because they rely on
your repeat business and word of mouth.
Plus, if you have any questions, you are more
likely to get a knowledgeable answer and may
even develop a rapport with the owner. This
investment means they get to know you and you,
in turn, can get to know them if you frequent their
shop enough.

Shopping Local Online

O

nline shopping is a tool that our culture has adopted in full-force, and it is hard to argue with the convenience factor that online
shopping provides

Even those of us that do our best to keep our dollars local
need or want the convenience of ordering an item online
every once in a while. But there are ways to still shop local
and take advantage of all the perks online shopping offers
(ordering in your sweatpants and getting it delivered right to
your door being high on that list).
DO YOUR RESEARCH
Before ordering an item from a major retailer, make sure
your local store doesn’t have an online shop. Having a
professional website is practically standard now, and many
businesses are incorporating online shopping into their site

along with standard information about their operating hours
and services.
SUPPORT SMALL
There are many online marketplaces where small
businesses (and many times one-man shops) can sell
their wares. If you can’t support your own community, try
to at least support another community and another family
business. While your money won’t becoming back to your
community specifically, you are still doing your part to keep
money in the United States economy.

COMMUNITY SWAPS
We all have something to offer and needs to fill. The
internet has been a great platform and facilitator for
community swaps. Check Facebook to see if there is a
community swap group for your area. These groups often
work like a well-organized online garage sale. People in a
given community can list things they are interested in selling
and can also browse other listings. Some items are even
given or traded freely. The more we can source and solve
locally, the closer we come to achieving sustainability.

Professional equiPment

Unleash Your Backyard Gourmet!
No other outdoor cooker can match the quality
and versatility of a Big Green Egg. Grilling,
Roasting, Baking or Smoking - it truly is

The Ultimate Cooking Experience!®

S & S Heating

341 N C. R. 475 E., Arthur IL 61911
217-268-4569 vm

resale/sPecialty shoPs

home imProvements
We Bring The
Store To You

Don’t just
replace winDows,
replace worrY.

We Also Do
Quality Repairs
BLINDS

Mon-Sat
10:00-1:00

SHADES

Andersen® 400 Series products are
available in a range of replacement
styles with options and accessories
to complement any home. Plus they
offer energy savings and long-lasting
beauty. All this with virtually no
maintenance. It’s no wonder Andersen
is the most trusted and most
recommended brand of windows
and patio doors among contractors.
Why choose anything else?

SHUTTERS

Huge Selection - All Brought to You!
See these and more selection at
www.lafayetteinteriorfashions.com

217-235-2161
920 Lafayette Ave.
Mattoon, IL

400 SerieS

“ENERGY STAR” is a registered trademark of the U.S. Environmental
Protection Agency. “Andersen” and all other marks where denoted
are trademarks of Andersen Corporation.
©2018 Andersen Corporation. All rights reserved. MS1803_0207

1700 Richmond Avenue
MATOON, IL

(217) 276-3190

217-234-6495

dleveland@consolidated.net

Look for our Shop LocaL pageS every

Tuesday JG-TC
in
the

Our Community, Our Future.

with special offers and promotions

from YOUR local businesses!

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